Deli Breaks, a subsidiary of River Village Foods, approached us in September 2012 with an idea for a range of wholesome ready-to-eat microwaveable meals. This was to be our first food packaging… in fact our first product packaging brief, so we were excited to get stuck in. Here’s what the final packaging looks like:

 

And here’s a little taste of some of the stops we made on the journey to get there:

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